- GEN – Genetic Engineering & Biotechnology News
- Adolescent and Young Adult Oncology (Jnl of)
- AIDS Research & Human Retroviruses
- Antioxidants & Redox Signaling
- ASSAY & Drug Development Technology
- Astrobiology
- Biopreservation & Biobanking
- Biosecurity & Bioterrorism
- Cancer Biotherapy & Radiopharmaceuticals
- Caffeine Research (Jnl of)
- Cellular Reprogramming
- Computational Biology (Jnl of)
- DNA & Cell Biology
- Engineering in Medicine & Biology
- Foodborne Pathogens & Disease
- genengnews.com
- Genetic Testing & Molecular Biomarkers
- High Altitude Medicine & Biology
- Human Gene Therapy
- Hybridoma
- Industrial Biotechnology
- Interferon & Cytokine Research (Jnl of)
- Lymphatic Research & Biology
- Microbial Drug Resistance
- Nanotechnology
- Oligonucleotides
- OMICS (online only)
- Rejuvenation Research
- Stem Cells & Development
- Therapeutic Hypothermia and Temperature Management
- Tissue Engineering
- Viral Immunology
- Zebrafish
Life Sciences / Biotechnology Audience
Whether you require a broad and influential reach through biotechnology's premier information source:
- Genetic Engineering & Biotechnology News (GEN)
or you want to target a specific industry sector or life sciences discipline, you can reach your specific audience by selecting the most efficient and cost-effective channel for your needs.
GEN’s critical mass – at over 175,000, the largest in biotech, and the lowest cost per thousand in the sector – gives you maximum impact and reach deep within the commercial life sciences sector, and the ability to drive sales and expand your existing customer base. With a range of print, digital and integrated options to respond to branding, product promotion and lead generation needs, GEN is the lead resource and partner for biotech supply-side organisations who want to reach crucial audiences and customers. (To see who uses GEN – click on the client list on right hand side)
Discoveries in the life sciences, as in all major scientific disciplines, have always has been built on observation, collaboration and access to past research, which makes authoritative peer-reviewed journals essential to the advancement of both basic and applied research.
These publications not only contribute significantly to the literature but play an active and important role in the advancement of their respective fields. As such, these key specialist journals and their companion websites and newsletters are the tools to target your prospective customers accurately and efficiently.
- On a top-of-mind (unaided) basis, readers cite journals and their websites as the top two sources they rely on for information and insight about how to build their business and do their job better (Yankelovich Harris study)
- Life Scientists cite journals as their top source for “influencing or supporting purchase decisions” (Akel Life Sciences market study)
- Journals are favourably evaluated with respect to being “highly credible sources” and “providing information you can trust.” (Yankelovich Harris study)
- Web sites rate high for being “primary sources for research” and providing “access to the latest information” (Yankelovich Harris study)
- During an economic downturn, a strong advertising/marketing effort enables a firm to solidify its customer base, take business away from less aggressive competitors, and position itself for future growth during the recovery. (Yankelovich Harris study)